Company

About MapQuest

Reach consumers online and on-the-go with MapQuest Internet and Mobile advertising options

Advertising Solutions

MapQuest

Online

MapQuest offers countless opportunities to promote your brand. Whether you are interested in online display advertising, sponsored text links or an alternative internet advertising option, we will work with you to determine the best way to showcase your company.

If you would like to learn more about the internet and mobile audience of the #1 online mapping site1, please visit MapQuest's Audience Highlights.

Display Advertising/Sponsorships

Our internet display advertising is inline with AOL ad specs and IAB standards. Our display ads include the following inventory:

  • 300x250 (Homepage) - Rich Media with Expandable Option
  • 728x90 (Results Page) - Rich Media with Expandable Option
  • 300x250 (Printer-Friendly Page) – Static HTML

Need to target your advertising for even greater effectiveness of your online ad buy? MapQuest offers several opportunities for display ads including geographic, distance and behavioral targeting. We can also create advertising packages with all other AOL websites.

If you are interested in internet display advertising or other ad solutions, please complete the Sales Contact Form and an AOL sales representative will contact you in approximately 1 business day.

Sponsored Text Links

For sponsored text links, we currently partner with and distribute Google's inventory. If you'd like your sponsored text links on MapQuest.com, please sign-up with Google Adwords™.

Mobile

In 2008, there are an estimated 220 million mobile devices in the U.S. As a pioneer in the wireless mobile advertising space, MapQuest leverages its advertising arm at AOL Media Networks to provide solutions to advertisers who wish to take their brand message to mobile consumers.

MapQuest for Mobile Web is a top-ten mobile Internet website2 with millions of page views per week and is rated the number one maps and directions WAP site3.

Our mobile advertising specialists can help businesses serve, track and optimize mobile advertising campaigns and target according to specific demographics.

Targeting Capabilities Include:

  • Geographic location
  • Content category
  • Device types and browser
  • Day of week
  • Campaign frequency control
  • Demographic
  • On/Off deck
  • Carrier and handset
  • Time of Day
Advertise on the #1 mobile mapping website

Mobile banner advertising varies by handset screen size. Campaigns are custom-tailored for the best visibility given the consumer’s device. Available placements include Home page, Results page, or on Search pages.

Contact our Advertising Partner, Third Screen Media to get connected with 2+ million users of ad-supported MapQuest mobile products and reach a highly engaged audience in the fastest-growing media channel available.

For more information contact:
Scott McCourt
National Advertising Sales Director
Third Screen Media
(617) 333-3443 x266
Contact

1 comScore U.S. Media Metrix February 2008
2 Nielsen Mobile, October 2007
3 m:metrics October 2007